For the collaboration with Paragon Technology and Innovation, DAVILA and Kaltimfolks supported the promotion of the company’s brand campaigns through creative content production, digital media activation, and community engagement in East Kalimantan.
Paragon Technology and Innovation (PTI) is a leading Indonesian cosmetics and personal care company, home to renowned brands such as Wardah, Make Over, Emina, Kahf, Labore, Biodef, Tavi, OMG, and Putri. The company also produces body and hair care products, with Kahf representing its dedicated men’s grooming line.
Through this collaboration, DAVILA and Kaltimfolks aim to strengthen Paragon’s brand visibility and connection with young, conscious consumers in the region, highlighting Paragon’s commitment to innovation, inclusivity, and positive impact.